The Business of Fashion
Agenda-setting intelligence, analysis and advice for the global fashion community.
Agenda-setting intelligence, analysis and advice for the global fashion community.
Athleisure brand Lululemon has taken a minority stake in Samsara Eco, an Australian company that uses enzymes to recycle plastics like polyester and nylon into new materials.
The investment is part of a multi-year collaboration with the recycling tech company as Lululemon looks to deliver on its environmental targets, part of a broader trend within the industry as big brands look to tech start-ups to help them achieve climate goals.
The two companies will work together to create new recycled nylon and polyester from apparel waste, Lululemon said in a statement.
The companies did not disclose the financial details of the deal.
Learn more:
Why Big Brands Are Investing in Sustainability Start-Ups
Ralph Lauren and Lululemon have joined the likes of H&M Group, Kering and Chanel in pouring money into innovations that could reduce the industry’s environmental impact.
With 100 tons of clothing from the West discarded every day in Accra, ‘fast fashion’ brands must be forced to help pay for the choking textile waste they create, environmentalists say.
The former Vogue Ukraine fashion director and LVMH Prize finalist’s upcycled tailoring label Bettter aims to become a platform that helps big brands give deadstock garments new life.
The buzzy concept is a chimaera that distracts from the root cause of fashion’s worsening environmental impact: overconsumption, argues Ken Pucker.
Kering, LVMH and H&M are among a handful of companies pioneering a new science-based framework to measure, disclose and address their impact on nature.